Brown Bag Luncheon: Social Video 101 - How to Create Great Content

Project No.:



Roberto Maddaloni


Thursday, October 18, 2018, 11 am


Atlantische Akademie Rheinland-Pfalz, Lauterstraße 2, 67657 Kaiserslautern 


This event will be held in English.

Event held in cooperation with

Welcome to Rheinland-Pfalz
U.S. Consulate General Frankfurt
Wirtschaftsförderung Kaiserslautern

Target group:

Home-based business owners
Individuals interested in business, entrepreneurship, advertising 
Social Media enthusiasts 


Admission is free


If you want to particiipate in this event, please sign up by sending us an email with your name to info(at) 


This quick and hands-on workshop will introduce you to easy and meaningful ways to create media content for your online business and presence!

What are the basics of online video content? What simple tricks can you use to elevate your content to the next level? How can you record video the right way for your business? How can you grab the attention of customers? What are the pitfalls you should avoid? 

The workshop will be 90 minutes long, feel free to bring your own laptop/tablet. Afterward, there will be plenty of time to discuss questions and to get in touch and exchange experiences with like-minded business owners over a cup of coffee. Feel free to bring your lunch or breakfast! 

The luncheon is part of an ongoing German-American discussion about how to support Americans and their businesses and business ideas. We’re looking forward to an interesting talk and a great discussion! 

Roberto Maddaloni

is a 21 year-old bilingual business student and entrepreneur. Since 2016, he has been working with local German companies and governments on digital projects, such as online news, websites, videos and online media.


John Constance, Welcome to Rheinland-Pfalz 

11.10am -12.30pm           
Social Video 101
Roberto Maddaloni

Coffee & networking